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Strategy

Long-term thinking, competitive positioning, and the frameworks that drive enterprise decisions.

CFOs Are Rewriting the Business Case for AI SpendFinance
Finance

CFOs Are Rewriting the Business Case for AI Spend

Finance chiefs are done rubber-stamping AI budgets. The new ROI models vendors are being asked to answer to.

David OkaforBy David Okafor·Jul 20, 2026
First-Party Data Is the Only Moat Left in B2B MarketingMarketing
Marketing

First-Party Data Is the Only Moat Left in B2B Marketing

As third-party targeting collapses, growth teams are rebuilding around owned data. What's working and what isn't.

Hannah WhitfieldBy Hannah Whitfield·Jul 11, 2026

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